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The Glue + Rovi: DNA of a Successful Collaboration

April 10th, 2015 8:00 am

In the fall of 2014, the Glue was invited by Rovi to help create their 2015 Consumer Electronics Show (CES) experience. The challenge was to create a visual language that would tell the story of Rovi’s brand in their huge ballroom space: an 8-foot high wall spanning 155 feet. As an homage to the visual style we developed, we decided to create an infographic of our process to arrive at the solution.

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So what did we end up with? Have a look.

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Photos courtesy of Josh Hawkins.

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