As Los Angeles prepares to host the World Cup, the Super Bowl and the 2028 Olympics, how do LA small businesses get in the game?

Get In the Game LA Hub Promo Video

The Glue shaped the Get in the Game LA Supplier Hub’s brand narrative and communications strategy, working with a coalition led by the LA Chamber, LISC LA, Vermont Slauson EDC and Next Street to prepare LA businesses to those once-in-a-generation opportunities.

We created brand guidelines and full marketing playbook.

After a multi-day photoshoot, The Glue created assets, large and small, using real small business owners in their natural environment.

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